Transform your blonde locks by smoothing out orangey hues and achieving a cooler, luminous finish. The Violet Crush Shampoo is designed to reduce undesirable yellow and orange shades gradually, bidding farewell to brassiness and reviving your ideal blonde—brighter and cleaner—between salon appointments. With a hydrating blend that incorporates crushed violet pigments and Pro-Vitamin B5, it offers a gentle cleanse without color stripping or dryness, resulting in a fresher, cooler blonde with each wash. Perfect for natural blonds, color-treated blondes, platinum shades, and light brown hair, it is also safe for color-treated hair. Furthermore, it features an AuraBoost fragrance that envelops hair in a refreshing aroma, enhancing the experience with every use. The formula is vegan and free from animal-derived components, as well as being silicone-free.
water/aqua/eau, sodium laureth sulfate, coco-glucoside, cocamidopropyl betaine, citric acid, sodium chloride, hydrogenated vegetable oil, glyceryl oleate, guar hydroxypropyltrimonium chloride, sorbitan caprylate, panthenol, tetrasodium glutamate diacetate, sodium benzoate, fragrance/parfum, benzyl alcohol, citrus aurantium peel oil, citrus limon (lemon) peel oil, hexyl cinnamal, limonene, linalool, acid blue 9, acid violet 43